Heavy Metal Lifestyle

Heavy Metal Lifestyle

Hi, I’m Kevin Jordan, a.k.a. Heavy, the Owner and Creator of Heavy Metal Lifestyle Apparel and the Pop Culture 223 Podcast. I transformed my passion for firearms into a lifestyle brand that represents the everyday person with our slogan, “It’s not what you wear, but how you live.” My background as a youth football coach in Detroit and a former NFL player shaped my dedication to teaching and training. Now, through my podcast, I’m on a mission to educate and empower others about firearms, gear, safety, and living a prepared life. Being a Responsible Armed Citizen isn’t just about carrying—it's a lifestyle. Pop Culture 223 isn’t just a podcast; it’s a movement to equip and empower you to live confidently and stay sharp.